Fimble’s effective restaurant customer communication channels
Communication channels are a necessity for any restaurant to run smoothly. They can help increase sales, improve customer service and develop a deeper understanding of their customers. Digital channels are some of the most effective ways to communicate with your customers. They can also help you manage your business efficiently.
Let's see how Fimble can help you build effective communication channels with your restaurant business customers.
Website
A website is a vital part of any restaurant's operations. It should be designed to help you connect with your customers and provide them with a convenient way to interact. Customers rely on websites for information and expect websites to allow them to order online. Fimble's online ordering system can give operators powerful tools to introduce enhanced efficiency, convenience and personalization into their business.
Communication through e-mail remains one of the most effective ways to connect with your customers because it’s convenient, cheap, and swift. If you have a new product or offer, you can use email to send newsletters and/or personalized messages. With Fimble you can dynamically edit the content of your automated email templates and monitor all communication that passes through the system. In addition, the Fimble system provides the ability to send SMS & Push Notifications.
Social media
To enhance interaction with customers, a social media presence is essential. It can be used to announce updated products and services, share information about the restaurant, and interact with potential diners. Social media allows you to be more responsive than ever before. 57% of consumers follow a brand on social media to know about updated products or stay up-to-date on company-related information.
Mobile Friendly Technology
Branded eCommerce mobile application with the ability to change your logo, colors, banners, view structure and content. You can utilize menus on smartphones to manage your menu and content in real-time for both web and mobile ordering from a single platform in many languages. While some customers complain about such technology, it can help you connect with the most customers in the least amount of time. Fimble gives a total of five applications for iPhone, iPad, Android phone, Android tablet, and Huawei phone.
Customer Contact Capture
Customer contact information is essential because it allows you to have a communication line with your existing customers. Any successful marketing action, whether it is communication or analytics, requires the collection of customer and potential customer data from a variety of sources. Fimble automatically categorizes inactive customers who have not placed an order for X days and gives marketers the opportunity to run reactivation campaigns with a discount coupon.
Food for thought
Communication channels are crucial, when it comes to connecting with one another for various types of engagement and exchanges. Customers who often differ by behavior and demographics can easily receive a seamless experience from businesses that have perfected the art of communicating across several media. Understanding your customers' expectations and choosing the appropriate channels are the first steps in achieving omnichannel communication. Restaurants that take advantage of technological advances have access to large amounts of data. Learn how to collect and organise your restaurant's data using Fimble.
